Another important term loosely defined in the bill is “personal information.” According to AB 375, “The bill defines ‘personal information’ with reference to a broad list of characteristics and behaviors, personal and commercial, as well as inferences drawn from this information.”

Dozens and perhaps hundreds of specific data items are mentioned in the legislation, including:

Biometric data.

Household purchase data.

Family information (e.g., how many children).

Geolocation.

Financial information.

Sleep habits.