The growing adoption of generative AI is fundamentally reshaping the data management landscape, requiring organizations to support a wider range of data types and workloads than ever before. Research clearly shows that enterprises recognize this challenge and are actively planning to scale their GenAI initiatives, which depend on the availability of trusted, well-managed data. To meet this demand, IT organizations must prioritize investments in converged databases such as Oracle Database 23ai that simplify operations, reduce complexity, and deliver consistent performance across all data formats and workloads. Enterprise Strategy Group recommends that any organization looking to build AI-powered solutions with enterprise data strongly consider Oracle.