ESG Market Landscape Report: Object Storage
ESG Market Landscape Report

Jun 01, 2015
If there is one universal truth when it comes to information technology over the past decade, it is that data growth is inevitable and unstoppable. The sharp rise in digital assets has been a consequence of multiple cultural shifts over recent years. Whether driven by personal or professional motives, individuals are simply creating more digital assets than ever before. Regardless of the industry, the success of corporate operations depends on the ability to utilize digital assets. Whether it’s media and entertainment leveraging higher resolution video or developing more realistic digital effects, energy exploration firms capturing detailed 3D or 4D seismic data, security systems capturing higher resolution security footage, or online content distribution, the creation and the efficient utilization of digital assets is critical to staying competitive across nearly every line of business.
Along with this surge of digital content, and the fact that our corporate culture is focused on litigation, comes an increase in compliance regulations and internal controls and audit processes that require organizations to be more responsible than ever when storing and curating content. In some cases, organizations have responded to the possibility of future litigation by instituting a culture where data is kept for decades and potentially longer. With the emergence of machine data and with the Internet of Things (IoT) on the horizon, content creation promises to expand well beyond the previous limitations of content created by just the human populace. The net result is a future where nearly everyone and everything will be creating some form of data that will have to be stored and protected for some period of time (if not indefinitely). Object storage, more than any other storage architecture, is designed to store and protect the resulting massive content repositories.
 

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