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ESG Research Report: Big Data Trends: A Midmarket Perspective
ESG Research Report
Mar 30, 2016
There is still confusion in the market about the current state of data initiatives, especially when it comes to the potential impact of big data on traditional business intelligence and analytics practices. Customers and vendors alike are working to build robust solutions even as new approaches, technologies, and best practices continue to evolve rapidly. Still few can accurately assess the motivations, impacts, and implications of the shifts. ESG undertook a broad study to establish a baseline on various data initiatives and their relative maturity.
While many big data vendors focus on global enterprises, the benefits of big data are relevant to businesses of all sizes. In many ways, it appears that the midmarket has been somewhat neglected and underpenetrated for newer big data solutions. This portion of the addressable market may have unique needs, concerns, and opportunities facing them. What is important is to understand how these groups are different from larger businesses. Understanding these differences will help vendors to be more successful in providing appropriate offerings.
Page Count: 27
Table of Contents
Executive Summary
Report Conclusions
Introduction
Research Objectives
Research Findings
Midmarket organizations see the importance of big data initiatives, but have measured expectations
Midmarket IT organizations have a heavy hand in big data projects.
Spark already rivals Hadoop, though Hadoop is gaining ground in the data warehouse space.
“Openness” is highly valued when it comes to Hadoop usage and consideration.
Big data ecosystems at midmarket organizations are getting cloudy.
In order to assess IT spending priorities over the next 12-18 months, ESG recently surveyed 633 IT professionals representing midmarket (100 to 999 employees) and enterprise-class (1,000 employees or more) organizations in North America and Western…