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Research Brief: Large Enterprises Keep a Critical Eye on AI’s Impact on Sustainability
Research Brief
Jan 23, 2025
by
Jon Brown, Emily Marsh, Christian Perry, Enterprise Strategy Group Research
Businesses large and small are feeling pressure from the public and internal employees alike to establish and support robust IT sustainability commitments. However, the size of an organization can affect its ability to execute these programs, its sensitivity to the operational changes sustainability can bring about, and how it handles folding technology innovations, like AI, into such initiatives. Recent research by TechTarget’s Enterprise Strategy Group revealed that midmarket through large enterprise organizations are making similar progress with IT sustainability initiatives, though their outlooks on using AI in these programs vary in key ways.
