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Research Brief: PCaaS Presents an Opportunity for Vendor Differentiation
Research Brief
Apr 23, 2024
by
Gabe Knuth, Bill Lundell, Enterprise Strategy Group Research
The personal computer remains a keystone of employee productivity today. But when IT decision-makers take stock of the many PC vendor offerings, they often find more similarities than differentiators. Recent research by TechTarget’s Enterprise Strategy Group investigated how offerings like PC-as-a-service (PCaaS) appeal to buyers and help PC vendors stand out.
Despite growing conversational focus on browser-based applications, Windows applications remain part of most modern operations. Research by TechTarget’s Enterprise Strategy shows that support for critical Windows devices and applications cannot fall…